A World in Which Chocolate Bars Cost $18

Expensive s'more

Recently, I was offered a sample of a new chocolate bar.

It's called Good & Evil, and it's a bar with a serious pedigree: it was designed by big names such as Eric Ripert, Tony Bourdain and Christopher Curtin of Éclat Chocolate. As I was informed, the bar is "made from extremely rare Peruvian cacao beans and studded with nibs, will make its official debut at the New York Chocolate Show on Friday, November 9."

Pricey chocolate

Oh, and did I mention...it's $18 per bar?

Yes. You heard me. This bar of chocolate is $18 at eclatchocolate.com

Would I like a sample? Heck yes. I want to know what an $18 chocolate bar tastes like!

Expensive chocolate

But while I waited for the bar to arrive, I had a good few days to fantasize about a world in which chocolate bars are $18. What else would happen in such a world, I wondered? Well, I was pretty sure that in this brave new world...


Currency Engagement ring doughnut Cake House Candy necklaces Pearl sugar Scrooge McDuck

Or maybe...just maybe...a world in which there are $18 bars of chocolate is an opportunity to make the most motherfluffin' amazing s'more of your life.

Which is exactly what I did when I received the sample. Since this was a fancy s'more, I decided to use some of my leftover Walkers shortbread. A chocolate like this was worthy of something more delicious and fancier than a commercial graham cracker, in my opinion. But the marshmallows...I just used regular jet-puffed ones. Don't judge me.


You guys. It is possible that this was the best s'more ever made in the history of the world. It was buttery and expensive and sweet, all at once. The cheap marshmallows made it a sort of "silver spoon and paper plate" type of experience.


I don't think I can ever eat a "regular" s'more ever again. Gosh, is this like flying first class--you can never go back to coach, comfortably?


Oh, I'm kidding. The chocolate is very, very good--but I'll be honest, I don't know if I ever would have tried it if it hadn't been offered. But I sure enjoyed it once they did offer it to me.

Pricey chocolate

It was a rather nice way to taste the "sweet life". Want a taste? It's available for $18 on eclatchocolate.com if you are curious.